Community radio is the most important media in Kintampo. There are high rates of illiteracy and newspapers are only able to be understood by those educated to read English. TV is also beyond most people's budget and in any case many houses in the district are without electricity. But the radio is ubiquitous, transmitting music, news and debate in Twi, the local language. This makes radio an ideal medium for communicating health messages. Adars is the local radio station in Kintampo. Mohammed, a journalist for the station showed me round the studio, where a local DJ, 'Mighty Ocean' was taking to the airwaves with popular 'hiplife' tunes.
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